Are your organization’s donors its biggest fans or are you lacking in achieving donor loyalty? The truth is, your donors have expectations on what their relationship with your organization should look like. This ebook will help you ensure you’re aware of and living up to those expectations!

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What's Inside:

1. CRM as nonprofit business strategy, and not just a software tool
2. Using personalization as a sure-fire tool in attracting and retaining donors
3. 8 key things to consider when communicating with donors
4. How to create a donor experience map for your organization

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