Improve your storytelling with this checklist of things to remember when writing a story for your nonprofit. Share this great resource or keep it as a reference for yourself.

This checklist, created by Global Giving, features practical, helpful reminders and tips, such as these:

• ‍Does your story contain a compelling character who is relatable to your audience? Studies show this approach is more likely to inspire support. Try centering your story on someone your nonprofit has served, and avoid making your organization the hero.
• Does your story include a clear pathway to action—to make a donation, share on social media, or visit a web page for example?